Case Study Tag: Latest news

  • A Massive Week for Nifty

    A Massive Week for Nifty

      We’re recapping on a massive week here at Nifty.  From flying the flag at London Fashion Week, to securing a brand-new Land Rover! Yes we may be biased, but that sounds pretty Nifty to us.   FORmE takes London Fashion Week This particular show was a great fit for FORmE, as it was the first ever London Fashion Week show to promote diversity and disability in fashion, showing people how […]

    • A Whole New Virtual World

      A Whole New Virtual World

        A new virtual world almost sounds as if it should appear in a science fiction blockbuster, featured alongside futuristic looking cars and flying vehicles, right? Well, wrong – rather than something that is yet to come, Virtual Reality (VR) and Augmented Reality (AR) represent the present and are very much happening right now. As early […]

      • What is Marketing Communication or Marcom?

        What is Marketing Communication or Marcom?

          In general, marketing communication, or marcom for short, can be defined as the messages and media an organisation deploys to communicate with their target market. What are marcom tools? Marcom tools are the forms of media used to communicate and includes branding, packaging, print materials, PR, social media, presentations, emails, sponsorships, online presence, trade show […]

        • The Power of Personalisation

          The Power of Personalisation

            Nowadays tuning into your social media accounts, refreshing your emails and searching for products online is rather like joining the M25 on a bank holiday weekend – it’s busy, fast paced and fraught with traffic. There is so much ‘noise’ out there with a plethora of brands purporting to provide the best customer experience and […]

          • That’s the Way the Cookie Data Crumbles

            That’s the Way the Cookie Data Crumbles

              When you hear the word cookie what comes to mind? An afternoon snack, the cookie monster? How about those cool things that suggest new products for you to buy and experiences for you to try out?    For years brands have been using cookies to track website users, helping to improve the consumer experience and overall journey. Data is collected which assists with […]

            • Please May I Order Some Snackable Content?

              Please May I Order Some Snackable Content?

                First thing in the morning or last thing at night many of us reach for our phones for a scroll through of our social media platforms liking, sharing and engaging, it has certainly become part of our daily routines. However, gone are the days of reading long-winded posts and captions because, well, who really has time to do that?   Nowadays just […]

              • Great Graphics Grab Attention

                Great Graphics Grab Attention

                  In this digital age the average person scrolls through 300 feet of mobile content every day. To put it in to context, that is almost equivalent to the size of Big Ben, or for our US allies, the Statue of Liberty. Crazy, right? In order to achieve 300 ft of scrolling every day, can you […]

                • What is the Niftyverse?

                  What is the Niftyverse?

                    If you’ve seen our socials, browsed our website or even spoken with any of our team, the chances are you’ve heard of the Niftyverse. It may sound corny, but it’s a pretty Nifty setup if we do say so ourselves. So, what is the Niftyverse? The Niftyverse is an environment consisting of the marketing channels […]

                  • Athletes to watch at the Commonwealth Games

                    Athletes to watch at the Commonwealth Games

                      The Commonwealth Games is fast approaching and we are getting excited! Did you know the it’s the only major Games where Paralympic and Olympic athletes are integrated as one team? We will be cheering on all of our home nations and know that it’s going to be a thrilling watch. When it comes to the […]

                    • Are you ready for Christmas yet?

                      Are you ready for Christmas yet?

                        Yes, it’s that time. For most of the general public, the thought of even thinking about Christmas right now is enough to drive them crazy. However, for a lot of businesses, particularly those in retail, it is well and truly go time and has us asking the pertinent question: Are you ready for Christmas yet?   […]