Case Study Tag: Latest news

  • Instagram’s New Insight Update

    Instagram’s New Insight Update

      Instagram has released a new insight update, making it easier for creators to track content performance and audience engagement. The new changes focus on three key areas:   View Rates  Views Over Time   Personalised Performance Tips  Also, you can now distinguish who is engaging with your posts. Is it mostly your loyal fan base or those […]

    • Unpolished Content & Deinfluencing Are Grabbing Attention

      Unpolished Content & Deinfluencing Are Grabbing Attention

        Deinfluencing has become the buzzword that is reshaping marketing strategies, a trend we can’t ignore.   We are all familiar with influencer marketing, a well-known method to create awareness and recognition. Deinfluencing is the complete opposite, reshaping how consumers interact with brands.   But what is deinfluencing and why does it matter for businesses and […]

      • TikTok’s Big Tips to Supercharge Your Valentine’s

        TikTok’s Big Tips to Supercharge Your Valentine’s

          Cupid is sharpening his arrows & TikTok is preparing to help marketers craft their most successful Valentine’s Day campaign yet. Love might be in the air but so is opportunity.  The report highlights what brands can do to capitalise on TikTok’s high engagement during one of the year’s most significant shopping moments.   Here are our […]

        • What’s Sensory Marketing and Why Are Brands Using It?

          What’s Sensory Marketing and Why Are Brands Using It?

            Sensory marketing is proving to be an effective strategy for brands to captivate their audience by making products look irresistibly appealing while telling a story.  On social media, it’s nearly impossible to scroll without something catching your eye, especially when it’s a perfectly styled croissant or glistening strawberries paired with a beauty product.   That’s […]

          • Meet Kamrul, our new Account Manager

            Meet Kamrul, our new Account Manager

              Hello, everyone. My name is Kamrul (AKA Kam) and I’m the latest addition to Nifty Comms as an Account Manager.  From a young age, I have been captivated by the magical world of films, the thrill of gaming and the wonders of technology. Each of these passions has opened new doors of creativity and adventure, […]

            • Shopify Hits $11.5 Billion on Black Friday-Cyber Monday

              Shopify Hits $11.5 Billion on Black Friday-Cyber Monday

                Shopify has shattered its own records once again during Black Friday-Cyber Monday (BFCM) 2024, with merchants achieving a remarkable $11.5 billion in global sales, a 24% increase from the $9.3 billion record obtained in 2023. This is an exceptional achievement despite ongoing economic challenges.  From the first sale until the end of Cyber Monday, Shopify’s […]

              • Pinterest New Update Will Boost Your Holiday Campaigns

                Pinterest New Update Will Boost Your Holiday Campaigns

                  The Pinterest new update is here and it’s making holiday shopping easier and more exciting than ever. With Christmas just around the corner, this update is packed with features that help shoppers find the perfect gifts while giving marketers a golden opportunity to shine.   Let us explain what’s new, why it’s such a big deal […]

                • Gaming Content Hits All-Time High on YouTube

                  Gaming Content Hits All-Time High on YouTube

                    Gaming content has officially become the king of YouTube, hitting a record 6 billion monthly views in June 2024, according to Tubular’s latest report.   With video game content thriving and evolving day-by-day, it’s more than clear that gaming is no longer just entertainment for players – it’s a massive opportunity for brands and marketers. But […]

                  • Threads Update Brings New Features for Businesses

                    Threads Update Brings New Features for Businesses

                      The Instagram Threads update is packed with features designed to make life easier for both creators and businesses by offering a suite of tools that will help with content planning, audience insights and more flexible posting options.   With these new features, it’s clear Threads is evolving bit-by-bit to meet the needs of its user base […]

                    • New Instagram Features – Here’s What You Need to Know

                      New Instagram Features – Here’s What You Need to Know

                        With the new instagram features, Instagram seems to be in its glory days as it consistently introduces new Instagram features that are making the platform more interactive, engaging and personalised.   Whether you’re using it for business or just for fun, these new features are designed to enhance how you connect with your audience. Let’s have […]