Case Study Tag: Latest news

Shopify Hits $11.5 Billion on Black Friday-Cyber Monday
Shopify has shattered its own records once again during Black Friday-Cyber Monday (BFCM) 2024, with merchants achieving a remarkable $11.5 billion in global sales, a 24% increase from the $9.3 billion record obtained in 2023. This is an exceptional achievement despite ongoing economic challenges. From the first sale until the end of Cyber Monday, Shopify’s […]
Pinterest New Update Will Boost Your Holiday Campaigns
The Pinterest new update is here and it’s making holiday shopping easier and more exciting than ever. With Christmas just around the corner, this update is packed with features that help shoppers find the perfect gifts while giving marketers a golden opportunity to shine. Let us explain what’s new, why it’s such a big deal […]
Gaming Content Hits All-Time High on YouTube
Gaming content has officially become the king of YouTube, hitting a record 6 billion monthly views in June 2024, according to Tubular’s latest report. With video game content thriving and evolving day-by-day, it’s more than clear that gaming is no longer just entertainment for players – it’s a massive opportunity for brands and marketers. But […]
Threads Update Brings New Features for Businesses
The Instagram Threads update is packed with features designed to make life easier for both creators and businesses by offering a suite of tools that will help with content planning, audience insights and more flexible posting options. With these new features, it’s clear Threads is evolving bit-by-bit to meet the needs of its user base […]
New Instagram Features – Here’s What You Need to Know
With the new instagram features, Instagram seems to be in its glory days as it consistently introduces new Instagram features that are making the platform more interactive, engaging and personalised. Whether you’re using it for business or just for fun, these new features are designed to enhance how you connect with your audience. Let’s have […]
Using Reels in Your Strategy? Keep Reading…
If you’re incorporating an Instagram Reels strategy into your marketing, you’ll know that video is the fastest-growing content type, ever. But why is that? With attention spans getting shorter and shorter, it’s no surprise people would rather skip a 600-word blog in favour of a quick video. After all, platforms like TikTok and Instagram allow […]
Reddit Rolls Out New Tools to Revamp Your Marketing Game
If you are like us and enjoy every platform, you know Reddit has always been a bit of a wild card. It’s a platform where different niche communities thrive and brands have to work smart to truly connect with users. But with their latest updates, Reddit is making it easier than ever for marketers to […]
Ethics in PR You Can Never Miss…
Yes, PR might look all fab and glamorous with massive campaigns and big influencers but there is one side of PR that everyone seems to forget which could cause your campaign to fail (if not looked at properly) – ethics in PR. While the goal is frequently on creating buzz and boosting engagement, keeping ethical […]
Instagram Algorithm Update: Now It’s All About Sends
Here we go again! Just when we were getting comfortable and confident with Instagram’s algorithm, they’ve gone and shaken things up with a brand-new Instagram algorithm update. But don’t worry – your marketing efforts aren’t lost, we promise. We’ve talked a lot about being authentic with your followers, showing that human side in your content. […]
Why Storytelling in PR is More Important Than Ever
Storytelling in PR is more crucial than ever as attention spans continue to get shorter and shorter, especially as we consume more and more social media content. And we cannot deny that capturing the audience’s attention has become the biggest challenge of them all. That first message – the way it’s written, the story it […]