Case Study Tag: Latest news

Gaming Content Hits All-Time High on YouTube: What This Means for Marketers
Gaming content has officially become the king of YouTube, hitting a record 6 billion monthly views in June 2024, according to Tubular’s latest report. With video game content thriving and evolving day-by-day, it’s more than clear that gaming is no longer just entertainment for players – it’s a massive opportunity for brands and marketers. But […]
Threads Update Brings New Features for Businesses and Creators
The Instagram Threads update is packed with features designed to make life easier for both creators and businesses by offering a suite of tools that will help with content planning, audience insights and more flexible posting options. With these new features, it’s clear Threads is evolving bit-by-bit to meet the needs of its user base […]
Instagram’s New Features – Here’s What You Need to Know
Instagram seems to be in its glory days as it consistently introduces new Instagram features that are making the platform more interactive, engaging and personalised. Whether you’re using it for business or just for fun, these new features are designed to enhance how you connect with your audience. Let’s have a look into some of […]
Using Reels in Your Strategy? Then You Need to Keep Reading…
If you’re incorporating an Instagram Reels strategy into your marketing, you’ll know that video is the fastest-growing content type, ever. But why is that? With attention spans getting shorter and shorter, it’s no surprise people would rather skip a 600-word blog in favour of a quick video. After all, platforms like TikTok and Instagram allow […]
Reddit Rolls Out New Tools to Revamp Your Marketing Game
If you are like us and enjoy every platform, you know Reddit has always been a bit of a wild card. It’s a platform where different niche communities thrive and brands have to work smart to truly connect with users. But with their latest updates, Reddit is making it easier than ever for marketers to […]
Ethics in PR You Can Never Miss… Unless You Want to Be Fined
Yes, PR might look all fab and glamorous with massive campaigns and big influencers but there is one side of PR that everyone seems to forget which could cause your campaign to fail (if not looked at properly) – ethics in PR. While the goal is frequently on creating buzz and boosting engagement, keeping ethical […]
Instagram Algorithm Update: Now It’s All About Sends
Here we go again! Just when we were getting comfortable and confident with Instagram’s algorithm, they’ve gone and shaken things up with a brand-new Instagram algorithm update. But don’t worry – your marketing efforts aren’t lost, we promise. We’ve talked a lot about being authentic with your followers, showing that human side in your content. […]
Why Storytelling in PR is More Important Than Ever
Storytelling in PR is more crucial than ever as attention spans continue to get shorter and shorter, especially as we consume more and more social media content. And we cannot deny that capturing the audience’s attention has become the biggest challenge of them all. That first message – the way it’s written, the story it […]
Instagram Notes in Reels – a Useful Tool for Marketers
Instagram is at it again, bringing its favourite feature – Notes – into the spotlight with an exciting new twist. The latest buzz is all about Instagram Notes in Reels and it’s clear that Instagram is going all out to make this feature a staple across the platform. What started as a simple addition to […]
Choosing the Right Influencers in PR
Influencers in PR are essential for promoting your brand message, influencing public perception and driving engagement in the digital age. Choosing the right influencers in PR can make all the difference in your campaign’s success. These influencers have a special spark for connecting with niche audiences in ways traditional media often cannot. But picking […]