Case Study Tag: Latest news
-

How AI Can Help You Segment Your Audience
AI is becoming ever more popular in mainstream media. With the likes of ChatGPT making its way onto the scene in late 2022, we are starting to realise how influential and important AI will be in our future lives. The reason AI is becoming a hot topic is the premises of how it works. The […]
-

Streaming Platforms and Sport
Streaming Platforms and Sport: Netflix, Amazon Prime video, DAZN, YouTube and even Disney+ have swarmed sporting content. Month after month these streaming platforms are churning out sports documentaries and shows. Of course, as a sports fan I’m not complaining too much, yet not everyone feels the same way I do. Recently Netflix have started releasing […]
-

TikTok Announce Series Feature
TikTok Announce Series Feature: TikTok has unveiled a new feature that lets content creators use a paywall. Called ‘TikTok Series’, the feature enables creators to charge their followers for access to premium content. How TikTok Series works Creators can create longer videos that can be split into multiple episodes with TikTok Series. As episodes are […]
-

What to Ask When Seeking PR Services in the UK
Ask the right questions to find a PR service provider that matches your marketing strategy and helps you achieve your Public Relations goals
-

How To Drive Online Community Engagement for Business
Most businesses that are not digitally savvy tend to have this quintessential question that is formed due to several doubts. It is a true fact that online community engagement is a core aspect of business that helps in driving a better customer relationship that is way stronger, and more durable. The building of a thriving […]
-

FA Considering Ending the 3pm Football Blackout
According to reports, the Football Association (FA) is thinking about ending the Saturday 3pm football blackout. Here are some benefits of ending the 3pm football blackout: The 3pm blackout has been a fixture of English football for many years, but it may be time for a change. Ending the blackout could have significant benefits for […]
-

The Future of AI in Sport
The Future of AI in Sport: Do we think the future of AI could see the demise of rugby teams? Will we say goodbye to the Premier League? Will people working in sports be replaced by robots? No. Although, we can’t say for definite where the future of AI is heading or how it will […]
-

Marketers Plan To Combat Looming TikTok Ban
Teams across the country are planning on how to combat the looming TikTok ban and have, as usual, been pretty innovative about it. Marketers that have made significant investments in the platform as part of their social media marketing strategy are concerned about the latest debate regarding a potential TikTok ban in the United States. […]
-

How Football Clubs Generate Revenue
Football is referred to as “the people’s game,” yet many fans find it extremely costly to attend a Premier League game. The affordability of watching live games was recently brought to light when some Arsenal fans listed their last game of the season tickets for sale. Arsenal’s last game of the season being titled as […]
-

MLS and TikTok Strike Sponsorship Deal
The well-known short-form video app TikTok recently revealed a new sponsorship deal with Major League Soccer (MLS). This represents the business’ most recent entry into the world of sports marketing. As part of the agreement, TikTok will take on the role of official jersey sponsor for the Portland Timbers, an Oregon-based professional football club. The […]