Case Study Tag: Latest news

The Power of Influencer Marketing in Sport
Are you tired of traditional marketing tactics failing to score big with your target audience? It’s time to step up your game and embrace the power of influencer marketing in the world of sport. Firstly, let’s define influencer marketing. It’s a type of marketing that utilises influential individuals to promote a product or service to […]
DAZN’S New Women’s Football and Combat Sports Channel
DAZN’s new women’s football is exciting, coming from the leading global sports streaming service, which has recently announced that it will be providing free fast streams for women’s football fans worldwide. The initiative is to bring attention to women’s sport and to provide an equal platform for female athletes. Although live attendances for women’s sport, […]
Gen Z’s Favourite Marketing Campaigns
There’s been many marketing campaigns over the years that have been unsuccessful or gone unnoticed, but what’s Gen Z’s Favourite Marketing Campaigns? Every once in a while, there are campaigns that catch the eye of the public and turn out to be a huge success. But what makes a good marketing campaign? Well, the best […]
Best 5 Sport YouTube Channels
Here’s the best 5 sport YouTube channels because here at Nifty, we love sport and personally, I can never have too much, unfortunately sport isn’t on 24/7. So, to fill the void of the mid-week break, I seek out some of my favourite sports channels on YouTube. They keep me updated with the latest news, […]
How to Market to Gen Z
In the answer to how to market to Gen Z, there’s some thing we have to understand about the generation that are truly ground breaking and have changed the way we communicate forever. The generation always checking for Wi-Fi connection, born between the mid-1990s and mid-2010s, are a powerful and influential consumer group who cannot […]
Top Ways Digital Marketing in Sports is Shaping the Industry
Digital marketing in sports has revolutionised the industry. It has become a powerful tool for sports organisations to promote their brand, reach out to their audience, and engage with them. We’ll go over some of the top ways digital marketing is shaping the sports industry. Increased Fan Engagement It has become possible for sports businesses […]
Burnley Women Reach One Million Views on TikTok Live
The TikTok Live videos of the Burnley Women’s football team have received over one million views, marking a significant social media milestone for the team. This success demonstrates the growing significance of social media in sports and the distinctive opportunities it offers for teams to interact with supporters. The Burnley Women’s squad has been promoting […]
How to Market to Millennials
Audiences have different expectations of the content they like to consume and when it comes to how to market to millennials, it’s no different. So, how do you do this? Let’s start with talking about how you can target Millennials with your marketing efforts. Millennials, born between 1981 and 1986, have lived through a lot, […]
The 3pm Blackout and its Influence on Piracy
In the UK, the 3pm blackout rule has been a long-standing tradition in football broadcasting. This rule prohibits live broadcasts of football matches taking place at 3pm on Saturdays, which has been in effect for more than 50 years. The intention of the 3pm blackout was to encourage fans to attend matches in person, instead […]
Top 5 Sports Websites
We’ve analysed the top 5 sports websites to figure out what content sports fans love and why these websites are always open in their browser. Sports enthusiasts are always on the lookout for the latest news, scores and updates about their favourite teams and players. The first-place fans will look for sport content is on […]