• Marc Luther Thomas

IsoNation Launches to Help Businesses Survive and Thrive at this Turbulent Time

Companies across the UK are joining a new digital business hub called IsoNation, which is designed to help individuals and organisations help one another during these unprecedented times. 

IsoNation aims to support, motivate and inspire like-minded professionals and experts throughout the isolation period and beyond. By collectively bringing together our evolving strategies, we want to keep both ourselves and our companies thriving. 

We’re all in this together and we’ll face the impacts of this pandemic together. That’s why, through inspiring content, IsoNation will keep individuals and businesses informed, fit and mentally sound.

PR and marketing agency Nifty Communications has joined forces with recruitment consultancy Baxter Williams and business-intelligence experts Ometis to launch IsoNation – a business-focused community – to share expertise, opinions and the skills needed as we all adapt to this new working environment.

Christian Collison, Managing Director of Nifty Communications, said: ‘Everyone is experiencing the immediate impact of this pandemic. The amount of uncertainty as the situation evolves is daunting but by working together we can all adapt and overcome this unprecedented situation. We’re all in this together and by sharing our expertise and opinions, we can help keep one another informed, motivated and mentally fit, ready to thrive again once this is over.’ 

Nick Baxter, Managing Director of Baxter Williams, said: ‘IsoNation covers all sectors and business sizes, from small independents and family businesses to large multi-national corporations. We’re inviting business owners, professionals, experts and thought-leaders to join IsoNation on Facebook, LinkedIn, Twitter, Instagram or YouTube to see one-on-one interviews with experienced experts across the country as we find some clarity through this uncertainty.’

IsoNation wants to hear about your ideas, thoughts and predictions on the impact of COVID-19 on our everyday work practices and long-term ramifications. If you’d like to get involved, contact a member of the IsoNation team today. 


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Editor’s Notes:

Nifty Communications

Nifty Communications is a PR and marketing agency that specialises in integrated marketing, via the niftyverse. Nifty is proud to utilise the latest Google data to form its strategic comms campaigns and content for all its clients. With a passion to support other businesses, IsoNation has been formed to bring like-minded businesses together to support and motivate each other during this unprecedented time. 

Baxter Williams

With their ethos of ‘Connecting exceptional people’, Baxter Williams is a recruitment consultancy supporting companies from SMEs to PLCs by delivering bespoke solutions to individual requirements. 

Based in Worcester, Baxter Williams was founded by former professional rugby player Nick Baxter, who played for Worcester Warriors and the Barbarians before transitioning into recruitment at the end of his rugby career.  


Ometis are the UK’s largest dedicated Qlik consultancy, providing business intelligence and data solutions services. Since forming in 2010, Ometis has grown from humble beginnings to representing some of the country’s leading brands and organisations.

Today, Ometis are proud to be the UK’s leading Qlik experts who help businesses across the country gain a competitive advantage with Qlik Business Intelligence solutions.